AI-Powered eCommerce Platform For Convenience Retailers

INDUSTRY
TECHNOLOGY

AI-Powered eCommerce Platform For Convenience Retailers

We built an AI-powered eCommerce platform for convenience retailers, QSRs, and specialty stores to enhance digital presence and streamline operations. It offers personalized web and mobile ordering, smart delivery management, real-time inventory tracking, AI-driven recommendations, an AI voice agent, and actionable customer insights, boosting sales, engagement, and efficiency without heavy in-house resources.

Problem

The client reached out to develop a platform that could streamline retail operations and improve the online shopping experience. They faced challenges in managing inventory efficiently, tracking sales across multiple channels, and understanding customer behavior. Manual processes were leading to errors, operational inefficiencies, and missed growth opportunities. Additionally, they lacked actionable insights from their data, making it difficult to forecast demand, optimize operations, and deliver a seamless shopping experience.


Solution

We developed a comprehensive e-commerce platform to tackle the client’s challenges. The platform provides a unified, intelligent system to manage retail operations and enhance the online shopping experience. Key features include:

Use Cases

Automates tracking and updates across multiple sales channels.

Provides real-time insights into sales performance and trends

Uses AI to analyze shopping patterns and preferences.

Assists customers with queries, order tracking, and product guidance for a smarter, more interactive shopping experience.

Predicts inventory needs to reduce stockouts and overstock.

Delivers tailored recommendations and promotions to customers.

Optimizes the order process from checkout to delivery.

Team

Lead Developer

3 Senior Full-Stack Developer

1 QA Engineer

Scrum Master/PM

Services we offered

End-to-End Development

Quality Assurance

Project Management

Market Specifics

Powering Thousands of Stores Across 44 States.

Saves Retailers The Cost Of 2–3 Full-Time Staff

Boosts Order Values By Upto 22% With AI

One Of The Only End-To-End Platforms in This Space

Scales Seamlessly From Single Stores To Large Chains

Deliverables

A web SaaS platform

Client Goals

The client wanted to build a platform that could:

Streamline Operations

Automate inventory management, order processing, and sales tracking to reduce manual work and errors.

Enhance Customer Experience

Provide a seamless, personalized shopping journey across web and mobile.

Leverage AI for Insights

Use data-driven analytics to understand customer behavior, forecast demand, and optimize business decisions.

Integrate Advanced Features

Include tools like an AI voice agent to support customers and improve engagement.

Boost Efficiency & Growth

Enable smarter decision-making, reduce operational bottlenecks, and drive increased sales.

Target audience

Convenience Stores


Dollar Stores


Liquor Stores


Specialty Stores


Quick Serve Restaurants (QSRs)


Small to Medium Enterprises (SMEs)

Core Features

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Lula Direct

A first-party ordering solution that enables retailers to set up a branded ordering experience quickly, saving time and costs associated with activation.

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Lula Channels

Centralizes ordering, reporting, and financial data from major third-party platforms like Uber Eats, Grubhub, and DoorDash, simplifying multi-channel management.

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Lula AI Voice

An AI-powered customer support agent that assists with digital ordering and enhances customer engagement through voice interactions.

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Lula Virtual Kiosks

Empowers customers to shop in-store using their own devices, providing a seamless and contactless shopping experience.

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Lula Analytics

A powerful tool that turns retail data into actionable insights, helping retailers make informed decisions to drive growth.

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Managed Services

Offers expert support in areas like menu digitization, inventory management, compliance, delivery setup, and branding across all sites, saving retailers time and resources.

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Lula Hub

The central commerce engine that powers the entire platform, integrating various tools and services to provide a cohesive digital commerce solution.

Settlement and Residency Support

Assists with post-arrival processes, including residency applications.

Eligibility Assessment

Provides personalized advice on visa eligibility based on individual profiles.

Case Management for Attorneys

Facilitates communication and document sharing with immigration lawyers.

Success Prediction Analytics

Analyzes potential risks in applications to enhance approval chances.

Additional features

In addition to the core functionalities, the platform offers several supplementary features designed to enhance operational efficiency and customer engagement:

Merchandise Digitization

Transforms product listings by enriching them with images, nutritional facts, and other relevant details, ensuring a seamless digital shopping experience.

Location Analysis

Utilizes data to predict store performance by analyzing proximity, inventory, and key attributes, helping retailers identify high-potential locations for online success.

Seamless Marketplace Listing

Handles contracts, negotiations, and marketplace management, facilitating retailers’ entry into digital channels without the associated complexities.

Operational Uptime Monitoring

Employs anomaly detection, hardware monitoring, and uptime tracking to ensure that digital stores remain operational without disruptions.

Ratings & Feedback Management

Allows retailers to respond to customer reviews and offer targeted discounts, enhancing customer retention through AI-driven insights.

Refunds & Disputes Automation

Streamlines the process of managing refund disputes, safeguarding margins, and recapturing sales effortlessly.


Achievements

  • Clients saw over 200% growth in same-store revenue, proving the platform’s ability to drive sales.
  • Cart abandonment dropped by more than 80%, meaning fewer missed opportunities and higher order completion.
  • Customer retention improved by nearly 75%, showing that shoppers were more satisfied and returned more often.
  • Foodservice retailers experienced a significant boost in digital visibility, doubling their online presence.
  • Menu and product presentation improved, with complete image deployment leading to better customer engagement.
  • The rollout process became faster and smoother, as the platform managed menu digitization, branding, and store setup without extra client effort.

Tech Stack

Front-End

Ionic-React

Ionic React

Capacitor

Capacitor

Next.js

Next.js

Back-End

Nestjs

Nest.JS

Express

ExpressJS

Sequelize-orm

Sequelize orm

Type orm

Type ORM

AWS lambda

AWS lambda

Deployment Strategy

AWS Cognito

AWS Cognito

AWS Cloudwatch

AWS Cloudwatch

EC2

EC2

ECS

ECS

Cloudfront

Cloudfront

Aws

S3

AWS-IAM

AWS-IAM

Sonarqube

Sonarqube

Integrations

Explo

Explo

persona

Persona

Stripe

Stripe

Finix

Finix

Mixpanel

Mixpenal

Intercom

Intercom

posthog

Posthog

Chatwoot

Chatwoot

Quality Assurance Strategies

To ensure reliability, scalability, and a smooth user experience, the platform followed strict QA practices throughout development and deployment:

Manual Testing

Conducted exploratory and usability testing to validate workflows from both retailer and customer perspectives.

Cross-Platform Testing

Verified seamless performance across web, mobile, and kiosk devices.

Security & Compliance Checks

Ensured safe handling of payments, sensitive data, and compliance with industry regulations.

Continuous Monitoring

Set up real-time monitoring and logging to detect anomalies, track uptime, and ensure reliable performance.

Load & Stress Testing

Simulated high traffic to ensure the system can handle spikes in orders without downtime.

Data Accuracy Validation

Checked synchronization of inventory, sales, and analytics data to prevent discrepancies.

Testing Methodology

Planning

  • Defined what needed to be tested and the success criteria.

Test Case Design

  • Created real-world scenarios to check how the platform would perform for retailers and shoppers.

Unit Testing

  • Developers first tested each small part (like inventory updates or order placement) on its own.

Integration Testing

  • Combined different parts (orders, payments, inventory) to make sure they worked together smoothly.

System Testing

  • Tested the full platform end-to-end to confirm all features worked as one system.

User Acceptance Testing (UAT)

  • Shared the platform with selected users to gather feedback and ensure it matched real business needs.

Ongoing Testing

  • Continued monitoring and testing even after launch to maintain performance and reliability.

Why we used this particular methodology?

Prioritization

Key features like AI-powered document generation and visa petition preparation were prioritized to meet immediate user needs. Focus was placed on delivering critical functionalities first, ensuring a smooth and timely launch.

Defect Management

Defects were tracked using Notion, categorized by severity, and resolved efficiently. Regular regression testing ensured stability, and clear communication between QA and developers expedited issue resolution.

Test Coverage

Comprehensive testing included integration tests for workflows and end-to-end testing for real-world scenarios. Cross-platform and load testing ensured performance and reliability.

Security Standards

Strict security measures safeguarded sensitive user data, including vulnerability assessments and secure cloud storage. Compliance with data protection laws and continuous monitoring ensured robust data security.

Project Management

Agile Methodology

Used agile methodology to allow flexible planning and adapt to changes quickly.

User Feedback

Collected user input regularly and made improvements based on it.

Team Collaboration

Developers, designers, and testers worked together closely.

Tools Used

Figma, managed tasks with Asana communicated through Slack.

Scrum Process

Held daily check-ins, planned sprints, and reviewed progress regularly.

Planning

Carefully schedule tasks, assign resources, and set clear milestones to meet deadlines.

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